public relations
PR consultancy
- Strategic PR and communication consultancy
- Integrated corporate, product and brand communication
- Crisis communication
PR conception
- Situation analysis
- Determination of communication objectives and messages
- Development of strategies and tactical measures
- Time scheduling and budget planning
Press work
- Press service: contact point for inquiries from media representatives
- Constitution and relationship management of media contacts
- Writing and distribution of press texts (press releases, technical articles, user reports)
- Coordination of authors‘ articles
- Preparation of statements and speeches
- Organization and attendance of interviews
- Conception, organization and management of press events (press conferences, press workshops, round tables, etc.)
Event management
- Organization of customer events and congresses
- Acquisition of speakers, design of information material, on-location support at events
Exhibition PR & exhibition communication
- Design and development of exhibition booths
- Exhibition booth construction
- Public relations packages for exhibition support
Online communication
- Conception, preparation and management of homepages and press portals
- E-newsletters and e-papers
- Social Media
Evaluation – success evaluation
- Clipping service
- Media response analysis
- Image analysis (surveys of customers, employees, multiplicators)